01
Direct booking funnel
Brand-direct campaigns on Meta + Google. Landing optimized for booking conversion.
Industry
— 04Hospitality & Hotels Grow direct bookings — minus the commission.
The 15–20% Booking.com takes can be reclaimed with a real direct-booking system. Goal: grow brand-direct traffic and let AI reservation convert it faster.
Sector pain points
Sector pain points
- 70%+ of bookings come via OTAs — heavy commission loss
- Direct site conversion is anemic (1–2%)
- WhatsApp + phone booking requests get missed
- Guest data lives in the OTA — weak repeat-guest economics
How we work
How we work
02
AI booking agent
WhatsApp and phone, 24/7 — availability, pricing, transfer, special requests.
03
Repeat-guest CRM
Build the guest database. Birthday, anniversary, seasonal offers automated.
04
Revenue dashboard
Occupancy × ADR × direct % × OTA % — revenue management in one screen.
AI for this sector
AI for this sector
Sector benchmark
Sector benchmark
+35–60%
Direct booking share
−50%
OTA commission loss
+25%
ADR (premium pricing)
10–14 weeks
Full system live
Typical engagement
PMS integration + WhatsApp AI in first 6 weeks. Then direct-booking campaigns + revenue dashboard. By month 6 OTA dependence halves.