01
Enrolment-season campaign
Early + main + late wave — three creative variants and audiences.
Industry
— 03Education Turn enrolment season into a scalable engine.
For online or in-person education programs we solve the three-way squeeze: budget efficiency, enrolment-season pressure and applicant qualification. Bespoke funnel for the parent-plus-student dual decision dynamic.
Sector pain points
Sector pain points
- Enrolment is a 6-week window — ad spend explodes but conversion sticks at 15%
- Dual decision: parent + student — follow-up needs two parallel channels
- Open-house RSVPs are weak and attendance even weaker
- Instructors and admins don't know who's owning which applicant
How we work
How we work
02
Dual-channel nurture
Student via WhatsApp + parent via email. AI bot speaks both in parallel.
03
Voice agent follow-ups
RSVP, no-show prevention, post-event check-in — automated.
04
Instructor-applicant matching
Profile → program + instructor — auto-assigned in the CRM.
Sector benchmark
Sector benchmark
+60%
Enrolment season conversion
−50%
Cost per applicant
+30%
Open-day attendance
≤8 weeks
Season-ready setup
Typical engagement
Start 8 weeks before enrolment season. First 4 weeks: system setup (CRM, AI, segments). Rest: performance + optimization.